[image title=”Duval Ford Logo” size=”full” id=”283″ align=”left” linkto=”https://greatatlanticoutfitters.com/” ]
Always remember that your logo is the face of your company. Therefore, your logo should be unique to your business while providing information about your brand. It’s always amazing to see how many companies have outdated logos that no longer reflect the product or service of the company. This often occurs because businesses have limited advertising funds and it becomes costly to replace or update old logos. Yet logos are the way that customers will identify your brand, so really, logos are one of the most critical advertising components you have.
The key to having a professional logo that clearly defines your company is using a dependable printing company. Too often, companies bounce around from one printing company to the next, but the way the logo is printed doesn’t match up. What you’re left with are materials and advertising products that have different looking logos. This can make your company look unprofessional and may cause confusion among prospective clients. The last thing you want to do is turn off potential customers with a poorly executed logo. Instead, you want to convey service and trust through this simple yet significant graphic.
When you have the best logo in place – one that includes professionalism and competence – partner with a screen printing shop that will execute all of your needs so that the logo and colors remain consistent. Remember that your logo should be of the highest quality, so refrain from using clip art or photographs. All the small details also need attention, from the spacing and positioning of your company name to the size and color of the graphic. A printing shop like Great Atlantic Outfitters can help you find the best arrangement that will transfer uniformly to company t-shirts, promotional items, business cards and giveaways.